How to buy a car on Tmall? The most popular car buying guides on the Internet in the past 10 days
With the rapid development of e-commerce platforms, online car purchasing has become a new trend. As the leading e-commerce platform in China, Tmall’s automotive channel has attracted a large number of consumers with its convenient processes and rich promotions. This article will give you a detailed analysis of the Tmall car purchase process and precautions based on the hot topics and hot content on the Internet in the past 10 days.
1. Hot topics in the automotive industry across the Internet in the past 10 days

| Ranking | hot topics | heat index | Main discussion content |
|---|---|---|---|
| 1 | 618 e-commerce car promotion promotion | 985,000 | Car promotion policies on Tmall, JD.com and other platforms |
| 2 | New energy vehicle purchase tax exemption extended | 872,000 | The impact of policies on online car purchases |
| 3 | Online car purchase delivery cycle | 658,000 | Comparison of delivery times of different brands on Tmall |
| 4 | car finance solutions | 543,000 | Interest rates and thresholds for installment car purchases on Tmall |
| 5 | Test drive service experience | 421,000 | Offline service evaluation after online car purchase |
2. Tmall car purchase guide
1.Platform entrance: Search "Tmall Auto" through Tmall APP or web page, or directly visit the auto channel on tmall.com.
2.Car model selection: Tmall Auto Channel provides a variety of filtering methods:
| Filter dimensions | Optional range |
|---|---|
| price range | Below 50,000, 50,000-100,000, 100,000-200,000, 200,000-300,000, more than 300,000 |
| Energy type | Fuel vehicle, pure electric, plug-in hybrid, extended range |
| Brand type | Domestic brands, joint venture brands, imported brands |
| Model level | Mini car, small car, compact, medium, medium and large |
3.Purchase method: Tmall provides a variety of car purchase options:
| Purchase method | Minimum down payment | longest installment | Applicable models |
|---|---|---|---|
| Full payment for car | 100% | - | All models |
| Buying a car in installments | 10% | 60 issues | Specified car model |
| Rent to buy | 0 down payment | Issue 36 | Some new energy vehicles |
4.Car purchase discount: Recent popular promotions include:
| Activity type | Discount strength | Participating brands |
|---|---|---|
| Deposit inflation | 1000 is worth 5000 | BYD, Geely, Changan, etc. |
| Limited time drop | Up to 15% off | Tesla, Xpeng, NIO, etc. |
| Financial discount | 0 interest rate | Mercedes-Benz, BMW, Audi, etc. |
3. Things to note when buying a car on Tmall
1.Offline service docking: After paying the deposit online, you need to contact the local dealer within 3 days to complete the follow-up procedures.
2.car purchase contract: Electronic contracts have the same legal effect as paper contracts, but it is recommended to keep complete communication records.
3.Lead time: The delivery time of different brands varies greatly, and popular models may need to wait 1-3 months.
| brand | average lead time |
|---|---|
| Tesla | 2-4 weeks |
| BYD | 4-8 weeks |
| ideal | 6-10 weeks |
4.After-sales service: When buying a car on Tmall, you enjoy the same warranty service as a 4S store, but repairs need to be done at the brand’s designated outlets.
4. The five issues that users are most concerned about
1. Can online car purchases enjoy government subsidies?
Answer: Yes, new energy vehicle subsidies and local consumption coupons can be used in combination.
2. Is the price of buying a car online cheaper than offline?
Answer: The discounts are usually better during big promotions such as 618. It is usually recommended to compare prices with multiple parties.
3. Can I return the car if I am not satisfied?
Answer: The deposit is generally non-refundable, but you can negotiate to transfer the order or retain the qualification to purchase the car.
4. How to ensure vehicle quality?
Answer: It is recommended to choose the official flagship store and check the reviews of other buyers.
5. How to buy car insurance online?
Answer: You can apply for insurance online through Tmall’s cooperative insurance companies and enjoy exclusive discounts.
Summary:Tmall car shopping has become the choice of more and more consumers with its transparent prices, convenient processes and rich discounts. It is recommended to fully understand the policies of each brand before purchasing a car, use the platform's price comparison tools, and make an appointment for a test drive experience in advance. As e-commerce services continue to improve, online car purchasing will become the new normal for car consumption.
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